# The Skyfallen Company brand

> Official identity principles, approved artwork, design tokens, interface guidance, motion rules and voice guidance for The Skyfallen Company.

Canonical site: https://brand.skyfallen.com/
Contact: brand@skyfallen.com

When creating code or content for Skyfallen, read the complete guide before implementation. Do not infer logo treatment, colour values or typography from screenshots. Use only the supplied artwork and exact token values.

## Primary resources

- [Complete brand guide](https://brand.skyfallen.com/brand-guide.md): Text-first implementation guidance and usage rules.
- [Approved asset manifest](https://brand.skyfallen.com/brand-assets.json): Machine-readable logo and campaign asset catalogue with stable download URLs.
- [Design tokens](https://brand.skyfallen.com/design-tokens.json): Code-ready colour, typography, shape, control and motion values.
- [CSS custom properties](https://brand.skyfallen.com/brand-tokens.css): Web-ready core tokens.

## Human reference

- [Interactive brand guide](https://brand.skyfallen.com/): Visual specimens and downloadable artwork.

## Agent instructions

1. Treat `brand-guide.md` as the canonical written guidance.
2. Select artwork from `brand-assets.json`; never redraw, recolour, crop or typeset a logo.
3. Preserve SVG artwork unchanged and use its stable production URL when a remote asset is appropriate.
4. Use `design-tokens.json` or `brand-tokens.css` instead of sampling values from images.
5. Respect reduced-motion preferences and the accessibility requirements in the guide.
6. If a requested treatment conflicts with these rules, explain the conflict and ask for direction rather than improvising.